CLOSED BLOG NOTIFICATION

CENTER NAME: NORBURY MANOR BEC
CENTER NUMBER: 14343
CANDIDATE NAME: ANOSHA BUTT
CANDIDATE NUMBER: 0043
UNIT: G321

Final Front Cover

Final Contents Page

Final DPS

Evaluation Question 7

I created an Emaze presentation which answered the question:
Looking back at your preliminary task, what do you feel you have learnt in progression from it to the full product?

Evaluation Question 6

I created a video with me discussing the question:
What have you learnt about technologies from the process of constructing this product?

Evaluation Question 5

I made a PowToon answering the question:
How did you attract/ address your audience?

Evaluation Question 4

I made a slideshare answering the question:
Who would be the audience for your media product?

Question 4 from anosha butt

Evaluation Question 3

I created a Glogster answering the question:
What kind of music institution might distribute your media product and why?

http://anoshabutt1856ebea6cb30f9.edu.glogster.com/question-3/

Evaluation Question 2

I made a SoundCloud answering the question: How does your media product represent particular social groups?

Evaluation Question 1

1) In what ways does your media product use or develop or challenge forms and conventions of real media products?

This is a prezi showing the ways in which my magazine uses, develops and challenges forms and conventions of real media products:

DPS links to cover/contents

This is a YouTube video showing the links and comparisons between my front cover, contents page and DPS
 

Double Page Spread Influences and Link to Research

Double Page Spread Layout

This is an Emaze which shows the layout of my double page spread

Artist Interview

Here is the interview I have created for my double page spread:

You thought you knew everything about Eva Perry but you were wrong! From early inspirations to heart ache, the hit sensation Eva Perry talks to us about her successes as the new face of pop music and her inspirational journey to fame.

Eva, what inspired you to get into music?

Well I actually have a lot of inspirations! In fact my biggest inspiration would be my grandmother. She was a singer back in her day and she inspired me to chase my dreams whatever my passion. My passion has always been music. I went through quite a few rough patches when I was a teenager and faced problems like depression and anxiety so music was an escape and I soon found myself.  It was then that I decided that I wanted to inspire people

How did you get to where you are right now?

I had always loved singing as a child and playing instruments like the guitar and piano so I had quite a history with music!  As I said before, I faced many personal problems a few years back and so I started to write music as a way to express what I was feeling inside. My friends and family encouraged me to do more of this once they read my lyrics. So I started to sing my lyrics and I surprised myself. I was actually pretty good! I then started to upload videos online. I put up videos of me singing covers but I also put up my own work and I got such a fantastic response! I then got approached by Island Records who liked what they heard and soon enough I was signed to a record label making music and living the life.

Who are your artist influences?

I adore Katy Perry; I find her music so inspirational and relatable. Her sense of style is another thing that I am in love with, her fashion statement is just so bold and it shows her individuality and creativity. I really hope to one day make it as big as her.

Who would you say you owe your success to?

Definitely my friends and family because they have helped me so much to help build up the confidence to sing and make music. Also my fans. They are simply amazing. Without them I would still be a small town girl singing songs on YouTube ’hats off to all my fans!’ They truly mean the world to me. I owe a lot of my success to them.

What is the most challenging thing that you have experienced in your career?

The biggest challenge I have had to face was my break up. I found that it affected me so much more than I thought it  would. I had been with him for around three years but we didn’t work out and so we both moved on. To be honest if I didn’t have the breakup I wouldn’t have made my hit single ‘Without You’ So thanks to him!  But it was a real challenge to come back into the studio and start performing again after that.

What are your future plans?

I have so many plans that I hope I will be able to achieve. I want to one day play in Madison Square Garden because it’s been a dream of mine ever since I got into the music industry.

I have also just recently announced my tour ‘New Strings’ In September so I’m really looking forward to performing live and meeting my lovely fans. Another thing I hope to do in the future is to collaborate with artists I adore like Katy Perry.

Interview Writing Research

here is a SlideShare showing the research I have done into interview writing. This is essential in order to create a successful magazine interview.

Interview research from Anosha Butt

Double Page Spread Image Decisions

Here is a video where I talk about the image decisions made for my double page spread:

Double Page Spread Photograph Manipulation

This is a video on an example of Photograph Manipulation on my double page spread:

Contents Page Text/ Features

Contents Page Feedback

Here is a PowToon showing the feedback I had recieved from two females from my target audience. After using this feedback and feedback from my teachers, I was able to change my contents page and make ammendments.

Contents Page Layout Changes

Here you can see I made changes to the layout of the page. I decided to put the features at the top of the page so that it grabs the attention of the audience quicker. I placed the main image higher and I also decided to put the editors note at the bottom of the page. I decided to put a coloured box behind it which is the same shape as the red coloured shape behind the main text. This creates cohesian and also adds more colour to the page. 

Double Page Spread Stand First

I did some research on magazine stand firsts from the pop music genre. In this Slideshare I talked about what I looked at, saw the common conventions of these stand firsts as well as attempting to write my first draft of my stand first

Double page spread stand first from anosha butt

Double Page Spread Market Research

I watched 2 interviews of pop music artists as well as reading two articles within pop music magazines and created a mooboard based around my findings:

Contents Page Layout

Here is a video I made on the process in which my contents page came about as well as the layout of the contents page:

Contents Page Colour Choices

Here is a soundcloud audio on me talking about the colour choices on my contents page

Contents Page Research

Here is a slideshare on my contents page research

Contents page research from anosha butt

Contents Page Image Choices

Here is an emaze presentation on the image choices of my contents page

Here are the model consent forms

Front Cover Audience Feeback

This is a slideshare on the feedback from my target audience on my front cover.

Target audience feedback from anosha butt

Front Cover Before and After

Here is the before and after of my magazine front cover.

BEFORE 

 AFTER    

As you can see there is a distinct difference between both magazine front covers. The new version of the magazine looks much more cleaner, brighter and more related to my target audience. My front cover represents a hybrid of a young pop magazine and a more contemporary one. This was done through using conventions from 'Top of The Pops Magazine' as well as 'Billboard' as shown below: 

I used the fonts from the pop magazine; it looks slim, neat and clean. I also decided to position the name of the featured artist on the left side in a bold font. The coverlines were also influenced by this magazine as they are in a similar font and are black. 

I used the idea of the rectangle on the top of the page to feautre things that are inside the magazine. I also used the idea of positioning the image of the makeup at the top right. The image of the artist shows the model with a more cheerful approach as well as the pose being a fun and energetic one. I used the idea of the plugs being in a different colour box to make it stand out more to the audience. 

Changes made to front cover

Front Cover Features

Front Cover Linked to Research

Cover Layout Decions/ Photoshop

Here I made a video on my cover layout decisions and process in which I made the front cover.

Masthead Final Decisions

Here is slideshare showing the reasoning behind my masthead decisions as well as showing the changes I have made to the font on photoshop

Final Masthead Decisions from anosha butt

Masthead Name Decissions and Changes

I have had quite a challenge with picking the name of the masthead. Initially I decided to go with the name 'Beats' as it reminded me of the upbeat pop music which related to my genre. I then decided to play with some fonts and had come to this particular font:

This is because initially I wanted to go for a more 'bubble' style text. However I quickly came to realise that this was not a common convention for a pop music magazine and so it would not suit the genre of my music magazine. I then looked at more pop music magazines to find inspirations for my masthead fonts. I realised the fonts were usually using sans serifs; they were seen as very bold and simple.

I then decided to change the masthead from 'Beats' to 'Pop Up' which seems to be more appealing to the genre of the music magazine. I am still experimenting with the font styles and colours.

Front Cover Example of Photograph Manipulation

Here is a video on an example of photo manipulation for my front cover.

Final Shot Taken/ Mise- en- Scene

This is the final shot taken for the front cover. It shows the artist 'Eva' dressed in a light pink shirt and is styled with a large black hat. I asked the model to wear natural makeup for example the use of eyeliner and a light coloured lipstick. Once I put the image on photoshop I will be able to change the colour of her lipstick and make it darker if I find it necessary to do so. I also used the white background to be able to draw the most attention to the artist and not the background. I will also be able to easily cut the artist out and use a different colour background if I needed to. 

The pose of the model shows that the artist has a fun and fashionable character. I found that this pose was more appealing for the genre of the music magazine as it is a pop magazine. 

I found that this picture was more successful than my test shots. This is due to the fact that her attire and pose is more appropriate to the genre. Her facial expressions also show the energetic side to the artist; she is smiling as well as the angle of gaze being towards the audience. This draws the attention of the audeince to the front cover and makes it more appealing. 

Overall I think this image will appeal to my target audience because it creates a fun and energetic vibe of the magazine which I am aiming for. 

Test Shots

Here is the video I made on my test shots with my model.

 Here is the model consent form:

Shot List

Here is my shot list for the different shots I aim to use for my magazine.

Flat Plan Feedback

I asked these three girls, Tugce, Fatima and Shehla about their opinions on my flat plans for my magazine front cover, contents page and double page spread:

Tugce: I really like the pose of the model because it seems very appealing to me. It shows that the girl is very energetic and fun. I found that there were quite a few blank spaces that could have included pictures. The contents page looked abit plain but I really like the layout. The double page spread is nice because the model is using a guitar which looks cool and it would look like a nice image to use.
Shehla: I agree with Tugce I found the model very appealing and I also really like the idea of the use of the makeup on the front page because I am interested in that. The contents page layout is nice because there is the use of pictures and text and there is a mixture not just one thing which looks interesting. The double page spread looks abit vague but I like the idea of there being a picture surrounded by text
Fatima: I like the layout of the front cover because there is not alot on the page so it does not look messy but I think you could add a few more things like images and texts. I think the contents page looks nice and I like the idea of using a big image on the page. In the double page spread I like the use of the quote on the top of the page because it will make the reader want to read the page. I like the use of the model and the pose she has with the guitar.

Flat Plan Draft / Decontructed

Here is the flat plans for my Front cover, Contents Page and Double Page Spread

Here I created a slideshare which shows what aspects of different magazines influenced my decissions on making the front cover, contents page and double page spread. 

Flat plan from anosha butt

Visual Moodboard

Here I created a video showing my visual moodboard. I had written some words on post- it notes which were accociated with my chosen genre, Pop.
Words include:
Teens, Fashion, Dresses, New!, Fangirl, Artists, Girls, Bright, Colour, Gossip, Popular and fun

Artist Profile

Here is my Glogster on my artist profile
If it does not work click the link http://anoshabutt568b95c19d226.edu.glogster.com/artist-profile/

Reader Profile

Reader profile from anosha butt

Audience Research- Focus Group and Analysis of Findings

I asked two sixth form students Shamoun and Tugce who are both 18 to take a look at three magazine covers that I had picked out for them and I asked them a range of questions. The magazine covers that I used were:

The first question I had asked them was 'which magazine appeals to you the most and why?' Shamoun liked the Vibe magazine as it had one of his favourite artists on the cover. This suggests that someone iconic and well known attracts the attention of the reader. Tugce thought the pop magazine appealed to her the most also due to the model. She said she liked the way she is presented with a smile and looks attractive. The colour scheme also is also attractive as it has bold colours and it captures the person's attention. From this feedback I will need to present the model as being one that comes across as friendly and attractive as well as using bright colours to attract the audience.

 I asked if they knew which genre was each music magazine to see if it was easily identifiable. They both guessed the genres correctly and so this means that the specific conventions present on these magazine front covers were connected to the genre of music magazine.

'On each magazine what feature stands out to you the most?' was the question I asked next. On the pop magazine again the idea of the colour scheme and the layout was the most appealing as the bright colours are seen as very attractive. The other images on the page also helped with making the cover more attractive and appealing. The appealing aspect in the rock magazine was the model and Shamoun mentioned his hairstyle. This shows that the appearance of the model/ artist is very important. From the vibe magazine the angle of gaze from the main artist is what engaged them. From this, I have realised the importance of the model being used in the front cover and the way they are presented is very important. Also the colour scheme is an important aspect and so I will have to use an appropriate colour scheme for my magazine. 

The next question was 'what would you price each magazine?' The response was around £4-£5 and this was due to the fact that the magazines looked sophisticated as well as being worthy of a high price. This was helpful to know as I wanted to see the expectations of the target audience and what they think each magazine would cost. The costs were quite high and so I won't be afraid to raise the prices.

 I then asked about what they thought the target audience was for the magazines. Overall the target audience was young adults as well as teenagers. The pop magazine was for 11-18 and was the same for the rock magazine however they though that the vibe magazine was for a more older audience due to the more sophisticated feel of the magazine. 

I finally asked a general question about what colour schemes would be appropriate for a pop magazine and the feedback was the fact that the colours should be playful. Tugce raised an interesting point about the fact that some colours may seem very feminine as well as Shamoun saying magazines such a vibe appeal to him more due to the darker colours as they are typically male colours. This means that I will have to decide which gender I will appeal more to or if I appeal to both genders.

Audience Research- Questionnaire and Results

I sent a survey around which I made on survey monkey. I shared the link on social media for example twitter as well as broadcasting a message on whatsapp.

The survey I made:

I asked the question 'what type of music magazine appeals to you?'. The audience group that I had sent the survey to was my target audience so it is helpful to see what trends arise from this audience and what types of music magazines they like to read. 

The second question was 'How often do you purchase music magazines?' This allowed me to see if music magazines were actually popular amongst my audience. It is important to see if there is an actual demand in music magazines otherwise they will not be very appealing to the target audience. 

I then asked the question ' How much are you willing to pay for a new music magazine?' This allows me to see how much my target audience is willing to pay for the magazine. This will help me price the magazine.

The fourth question was 'What attracts you the most to the magazine?' This allows me to see what draws the attention of the audience to the magazine cover. This will help me decide which aspects I can give most attention to and will help me design the magazine cover in accordance to my feedback. 

The last question was 'what would you be most interested in reading about within the magazine?' I asked this question to see what my target audience like to read and so use this to influence what I can put into my magazine to encourage people to read it. 

I decided to ask 5 questions to keep it short as well as using multiple choice questions; it means that more people were able to answer the question with ease as well as being able to do it quickly. 

I also decided to use survey monkey because it is a survey done online which is also compatible with mobile devices. This makes it easier for the audience to fill it is as it is more convenient and making questionnaires on paper seemed to be more of a hassle and more time consuming. 

Results 

The results show that people chose the option 'pop' more often and it had a total of 38.89% which was 7/18 people that I had asked. This reinforces my idea of creating a pop music magazine as it is shown from my research that the pop genre is more popular and so is seen as more encouraging. 

The results here show that 44.44% of people purchased music magazines every 6 months which was 8/18 people. This trend shows that music magazines are not that popular amongst my audience however people still do purchase them which is a good sign as it means people will be interested in reading the magazine.

From this question, the results show that 61.11% which was 11/18 people, would pay between £2-£3 for a magazine. This shows the amount which most people would choose and so will help me with pricing the magazine within that range.

This question showed that 61.11% which was 11/18 people found the main image being more appealing to the person when looking at a magazine. This highlights the importance of the main image and so I will focus on the main image the most to make it the most appealing for my target audience. 

From this, the results were that 38.89% which was 7/18 of the people found that reading interviews within the magazine was more interesting and so I will use this to include it within my magazine.